Frames Direct is an online retailer specializing in prescription eyewear, including glasses, sunglasses, and contact lenses. The company offers a wide selection of designer frames and lens options, catering to those seeking both fashion and function in their eyewear. Known for its virtual try-on technology and competitive pricing, Frames Direct appeals to customers looking for convenient, affordable eyewear solutions. Popular brands include Ray-Ban, Oakley, and Gucci. The company frequently runs promotions, especially during major holidays and back-to-school seasons, with discounts typically ranging from 20% to 60% off selected frames. Customers can often find coupon codes for additional savings, such as free shipping on orders over a certain amount or extra percentages off lens upgrades. With its extensive range of eyewear options and online convenience, Frames Direct appeals to those seeking quality prescription glasses and sunglasses at competitive prices.