Benefit Cosmetics is a popular beauty brand known for its quirky packaging and innovative makeup products. The company offers a wide range of cosmetics, with a particular focus on brow products, mascaras, and complexion enhancers. Popular items include their "They're Real!" mascara and Hoola bronzer. Benefit frequently runs promotions, especially during major beauty events and holidays, with discounts typically ranging from 20% to 30% off selected products. Customers can often find promo codes for additional savings, such as free gifts with purchase or extra samples with orders over a certain amount. With its playful branding and effective products, Benefit appeals to beauty enthusiasts seeking fun, high-quality makeup solutions.